| The image of the character of the cartoon is extremely vital in a cartoon movie. The polt of the story and the connotation of the character could be well developed by the attractive images. Not only could the appealing images be gorgeous, but also create a great deal of the commercial value. Taking the Mickey Mouse and Donald Duck for example, most of us are familiar with them as having been the media and visual prolocutor of the commerce, which have equal influence with the most famous superstar in the Hollywood. Successful image is able to bring us great potential mercantile opportunities. The significant factor which account for the prosperity of the cartoon industry of the Europe ,USA and the South Korea is that they catch these opportunities. It is in the process of the exploration and attempt to shape our own model of cartoon industry.The development of cartoon depends on the movement of the market; on the other hand, the creation of a excellent cartoon is a catalyzer to it. The movement of the market and the creation affect each other and also facilitate each other. In this paper, the creation of a attractive image is the main content which explores Chinese special cartoon image.The four parts of the paper are respectively expatiate the significance of the designation of a cartoon image ,the process of the creation , endowing the characteristic of a cartoon image and the individual suggestion for developing Chinese special cartoon character.The paper begins with the compare with the European ,American and Korean models of the development of the cartoon industry. Although according to the specific movement of the commerce which engender the different models, they have something in common that the relevant production of the cartoon image attains sustained great profit. More important is the valuable content of the relevant production, which is dissertated in the first part. With the introduction of the foreign model of cartoon industry, this paper stresses the manner of the progress of Chinese cartoon industry and also advances the most important and pivotal factor.The second part of this paper discusses the process of the creation of the cartoon image. The designation of the cartoon image pertains to the prophase of the wholeprocess, and it is a relatively pivotal part. The paper divides the process of the creation into two phases which are the gestation of the designation and the expression of the designation. Through these two phases ,the paper explores the creation of the cartoon image.The characteristic of the cartoon image not only possesses the novel sculpt, but also hold the unique characteristic. After the second part in which the paper narrates designing the sculpt, the molding of the characteristic of the cartoon character will be discussed in the third part from two facets with specific examples.Firstly, the paper analyses the individuality of the typical cartoon characters in the English, American, French, Japanese cartoon movies comprehending the different manners of the creation and understanding the connotation of the culture and the speciality of the terrain.Secondly, the paper analyses the excellent cartoon images of the 1950s and 1960s in china, and put forward imparting of the cultural elite.In the fourth part, this paper depicts the great effort and attempt to make national cartoon industry flourishing and brings forward that inheriting and creating are coexistent, that the creators put their own experience and cultural details in the creating process. Struggling with clinging spirit and art perspective, our nation could make an attractive cartoon image come true. |