| The TaoTie design is the most common decorative pattern in Shang and Zhou dynasties of China. It not only has mystical strange abstract meaning, but also has the dignified unique decoration esthetic sense. The TaoTie design is also a kind of bionic combination of patterns and a restructuring artistic mark. If you want to understand the TaoTie design, it's essential to understand the bronzes. This article takes TaoTie design of the bronzes as the main object to study, carrying on the thorough analysis.In the various patterns of bronzes, practical function and decorative esthetic are the two main forms. In the previous century, the academic circles were divided into two parts of TaoTie design, one was function theory, they believed that the bronze decoration was relatively to beliefs, the other one was formality theory, they advocated confine the meaning of decoration of the faith. Both the views contain some truth, but I hold the idea that TaoTie design has different specific meanings in different historical periods, different geographical environments and different social background.This article selects semiotic as research view, combining the semiotic and TaoTie design in a modern way to analyze the design of the decorative motif in ancient China, analyzing the specific meaning and characteristics of the time, refining the contents which worth we learning. The text can be broadly divided into the following sections, the first part describes theory in TaoTie design and semiotic, analysizes phenomenon of TaoTie design in symbols, so that the reader could have a certain understanding about this two aspects. The second part introduces the meaning of the TaoTie design and semiotics, then analysizes the symbol phenomenon of TaoTie design. The third part analysizes TaoTie design of the bronzes in Shang Dynasty, historical value and cultural evolution. The fourth part is the conclusions which this article proposed; we could learn the strong cohesion from will of God, the composition rule about graphic symbol, the beauty of form principle and effectiveness of visual communication from this article. Part five discusses the semiotic significance of TaoTie design from the dimension of semiotics. The last part is the conclusion. Taotie implies the humanity, social information of the slavery society of Shang and Zhou, while the graphics show us the semiotic significance and transfer path of effective information. All of these are worthy of our consideration.Through a series of evolutionary development, TaoTie design recombines a new decorative design which we see now. It has diverse styles and contains a wealth of social information and aesthetic experience, which is precisely its charm lies, let us sensate its artistic breath in the Semiotics world. |