| This article consists of the case and case analysis two parts.The first part is the case about enterprise strategy management. Mr.Shi held a conference of enterprise strategy management in 2002 based on the widely and comprehensive market investigation. Each participator made a warmly and active speech on the developing procedure of the company, condition of existing series product, the main product facing market circumstance and developing trend, to show that company has been under decreasing sales and gliding profit capability and it is necessary to re-design enterprise development strategy.The second part is the case analysis to main business development strategy. First, the article will describe the puzzle condition main business has been met. Secondly, make an analysis to market prospect, competition position and product combination. Thirdly, regarding to the real condition, external market competition circumstance and the requirement of main business development strategy, to put forward a feasible implement plan. At last, make some complement explanation to the public communication terminal.
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