Strategic Research Of Guangdong Telecom Ind Group Corp. Telecom Sales Service Network

As the corporate separated from Guangdong Telecom Ind, Guangdong Telecom Ind Group Corp., when continues to deepen the reform of China Telecom and appreciate the value of State-owned estate, defined itself as the Service Provider of Telecom operation business Group. Guided by strategic management theory and the corporate level strategy of our mother corporate, this article clarifies the concrete meaning of Telecom sales service network serving as the strategic business unit (SBU) of Guangdong Telecom Ind Group Corp., proposes that the key factor to success of SBU is to become the main value-added business partner of operation business Group, the leader of Telecom retail market and the reliable solution provider of customers, providing various products and services to meet their needs. This article also analyzes main strategic factors like resource, capability and industry features, and applies the GE metrics as the selection standard, and finally makes the right strategy selection that conforms to the development strategy of Guangdong Telecom hid Group Corp.