A Study On Resources Allocation Of Basketball Match Product In China

Inputting certain resources is the premise and basis of developing basketball match. As to the development of Chinese basketball match, what kind of allocation strategy we should adopt to allocate the resources efficiently is inevitable, especially to Chinese professional basketball match. There are many researches on Chinese basketball game and basketball match, but people seldom study from the angle of resources allocation of Chinese basketball match product. Research approaches such as document and data consultation, face-to-face talk, interview, questionnaire, and logical reasoning are employed in this paper. This paper has theoretical and practical significance to the reform of present professional basketball match.We define the basketball match a product from the angle of meetingthe people's demands. Basketball match product can be classeddifferently on the basis of different classification. According to the twocharacteristics of a product, non-excludability and non-rivalness,basketball match product is a product its benefit can outflow. But thevalue of amateur basketball product and professional basketball matchproduct shows differently. The value of amateur sports-product mainlyshows the social benefit, whereas the value of professionalsports-product mainly shows the economic benefit. In the marketeconomy system, there are mainly two ways to allocate resources, theyare government structure and market structure. The two ways cancompose three patterns to allocate the resources: Simple governmentstructure pattern, simple market structure pattern and mixed structurepattern. According to the transaction costs and the externality of aproduct of the pattern, adopting a supposed model, we analyze theefficiencies of basketball match product resources allocation on differentresources allocation patterns. Chinese basketball match went throughtwo periods: The period of the country input resources on plannedeconomy system and professional basketball match innovation period.The resources allocation efficiencies are different because of employing different resources allocation patterns during the two periods.By means of theoretical analysis and practical analysis, we conclude that the mixed structure pattern that amateur basketball match product resources allocated by the government, professional basketball match product resources allocated by the market, which adopts some rectification ways to improve it, is a perfect pattern to allocate basketball match product resources efficiently in China.