Discussing The Loss And Reconstruction Of Trust About The Soccer Professional League Matches In China

Our country has entered the transition period of restructuring since the 14th Party Congress introduced establishment of the socialism market economic system. The development of society demands that sports departments make the appropriate adjustments and reforms, so the Chinese Soccer Professional League Matches have come into being and it has been for 14 years. Professional reform of soccer has acquired greater achievements: more effective changes in the system; Chinese soccer market has formed initially; embryonic form of soccer industries has already developed into a scale; a series of policies and regulations of soccer has constituted and implemented. These achievements will provide a good foundation for the further reform in the future, but it also exposes a lot of problems that falls into an unprecedented crisis of trust. The Specific features as follows: the huge loss of fans, the negative reports are full of various medias, the mutual distrust among FA, referees, players, clubs, fans, sponsors and medias. Reform is a must. This article inspects and analyses the function of trust, the phenomenon and impact of trust disappearance and causes that give rise to this kind of condition in Chinese Soccer Professional League Matches through the literature method,observation method,Internet enquiry method,mathematical statistic method and logic analysis method. And, the function and role of trust in the Soccer Professional League Matches include: trust is an important form of social capital; trust can maintain and expand Soccer Professional League's order, construct the harmonious athletic field, enhance the Football Club internal cohesion, found and maintain the Soccer Professional League Matches'unity; trust may reduce the operating costs of the Soccer Professional League, improve the efficiency and the benefits; trust may promote soccer culture into prosperity and development. In this part, the model of trust relationship in the soccer athletic field, the model of club internal trust relationship and the model of Chinese Soccer Professional League Matches trust relationship have been constructed. That is used to explain the function of trust in the Soccer Professional League Matches. Through collection and arrangement to the typical events and the network public opinions of the lack of trust about the Chinese Soccer Professional League, We have made the conclusions of the trust disappearance of the Chinese Soccer Professional League as follows: Not trusting the soccer association; Not trusting the referees; Not trusting the coaches; Not trusting the athletes; Not trusting the medias. The influences of trust disappearance on the Soccer Professional League Matches include: the Matches lose a large number of fans; the referees lose the prestige; the sponsors cancel their capitals; hindering the publication of our country native soccer lottery and soccer clubs'stock sales; leading the youth football population to atrophy; also promoting the reform of the Soccer Professional League Matches and so on. The defects and loopholes of Professional League Matches system are the social institutional factors that lead the surroundings of trust to deterioration. The professional morality education blanks are the social and historical causes of the loss of trust after profession. The cracks down on violating the activities of regulations and laws slightly are the direct causes of the loss of trust in Chinese Soccer Professional League Matches. The long-term level of Chinese soccer is the strengthening factor of the loss of trust in Chinese Soccer Professional League Matches. Reasons of the trust disappearance about the Chinese Soccer Professional League Matches are: the loss of traditional culture is the social culture reasons of trust disappearance; the accelerating social flow and social transformation are the social transit reasons of the trust disappearance. Finally, on the basis of investigation and analysis, some measures about rebuilding China Soccer professional League Matches'trust are proposed: Reforming and making an innovation for our country Soccer Professional League Matches management system must connect the foreign advanced experience with China's actual conditions to construct the soccer professional league Matches system of Chinese characteristics on the base of choice and creation. According to the modern enterprise, to establish a norm club system demands "property right is clear, responsibility is clear, governments and enterprises are separated, management is scientific " ,and deeply perfect the sport laws and regulations, strengthen the construction of the legal system , enforce the law strictly and punish the offenders severely, meanwhile establish and perfect the legal supervision mechanism , strengthen the standardization of sport market, eliminate loopholes of sports law , promote the resolution to sports dispute. Resolutely crack down on violating the activities of regulations and laws, increase the cost of dishonesty to promise, to depurate the environment of Soccer League. To strengthen the professional ethic education of the league participants, combine the characteristics of Soccer League, involves to each aspect of soccer professional life, run through the whole process of Soccer League; stand up for referees'authority and strengthen their supervision, strictly punish the litigant who dares to challenge the referees'authority, Meanwhile to strictly select players and compete for posts, establish property supervisory system and enhance legal protection.I hope that the achievements of this study can make a little contribution to the Chinese Soccer Professional League Matches'development, as well as professionalism reform of others projects in China.