Qilu Culture Visual Elements Of The Application In Packaging Design

In modern packaging design, the traditional culture element design is theindispensable method, the traditional style packing may manifest the national flavor whichthe China national culture and the Chinese unique national flavor. China. QILU culturehistory glorious, the inside story is deep, in the different historical culture, under thedifferent geographical environment condition influence, displays the rich local conditionsand social customs. The folk custom common social practice, the habits and customs haveformed the massive artistic form richly colorful, These unique artistic form, decorationstyle and has the rich local style, bright as the native place characteristic packaging designprovides a rich source of material. This article has separately these the native place visionsymbols of the elements artistic form: Traditional essential factors and so on calligraphy,graph, paper-cut, color, mural, lunar new year’s painting, material carry on the analysis, theunderstanding, the inheritance, the development and the elaboration, induces, thereorganization, the creativity in the absorption model foundation, provides the innovationmentality for the packing, inquires about the traditional culture and the modern science andtechnology impact point. To beautify and protect the commodities, with different methodsand the product of times, regional, national express and convey, create new forms, whichmanifests the QILU cultural characteristics and cultural details, reveal the essence of QILUculture, traditional culture elements and the perfect fusion of modern concept packagingdesign and rendering.