Cultural And Creative Industries In Xi'an Competitiveness

In recent years, with the combination of information industry and creative industry, creative industry have entered a rapid expansion age in which creative industries become a new form of wealth creation in contemporary human society. The multiplier effect, generated from the characteristic of creative industry, brings employment opportunity in multiple growths, and increasingly aroused the widespread concern of the international community. And many foreign dignitaries, experts and scholars, treat the development of creative industry as crucial element of city development strategy or national development strategy. The creative industry, as they commonly agreed, is a sunrise industry in the integration of economies all over the world in the 21^st century.However, experts and scholars from various countries and cultural backgrounds gave different definitions and naming of creative industries. So in this paper, the definition was given in a new perspective of the life cycle of creativity, that the creative industry is an aggregate of industries derived from individual creativity, skill and talent, implementing value and spreading the industrialization of its value to interrelated industries, thorough the development and application of intellectual property rights.Creative industries at home and abroad from the successful experience of development and of course, Xi'an, as a world-renowned historical and cultural relics, but also of good science, education and cultural advantages, the development of creative industries not only can not be ignored, it is imperative and imminent This Xi'an and the adjustment of the industrial structure upgrading, the realization of economic development jump, give full play to the western region's economic centre, raising the city's comprehensive competitiveness is of great significance. However, the development of creative industries in Xi'an how the status quo, compared with other cities What are the advantages and disadvantages of these questions on the development of creative industries in Xi'an in the development of strategies have a very important theoretical and practical significance.From the experience both in and abroad, the creative industry can motivate civilization and bring about numerous outcomes in economic and social development. So Xi'an, with a long historical standing, is imperative to implement the strategy of creative industry to enhance its comparative competence in the domains of culture identity, science and education. In this article, the importance, the present situation, and SWOT analysis of developing creative industry in Xi'an will be given in a comparative viewing angle. Solving of these problems is significant to design the strategic proposal of Xi'an creative industry and lead to rational practice. Chapter 1 is introduction of this paper, mainly contains thesis research background, and cultural significance of the creative industries at home and abroad and theoretical research, such as the status quo. Chapter 2 is mainly on the economic development of Xi'an and development of creative industries in Xi'an.Chapter 3 is the Competitiveness Evaluation Model Construction of Creative Industries, including the third section, the main evaluation system and the establishment of an evaluation indicator, which is part of the thesis research methods. With Porter theory and the competitiveness of the WEF, the multiple indicator IMD evaluation methods, the paper from Xi'an at this stage of economic and social development conditions and the development of creative industries characteristics of the life cycle in accordance with creative theory, creative industries building competition Analysis model, creative industries competitive basis with the theory developed in Xi'an and other domestic cities cultural and creative industries practice, from the basic theory of the basis of the framework include competitiveness, the environment competitiveness, creative competitiveness and a culture creative industries, such as the competitiveness of the four competition.Chapter 4 contains the overall positioning, analysis, and evaluation of Xi'an creative industries, which is the main body of this paper.Chapter 5 is to improve the creative industries in Xi'an competitive strategies. Mainly from government, industry, business separately by the three levels of the development of creative industries in Xi'an competitive strategies.