China National Silk Import & Export Corporation Of Competitive Strategy Analysis And Financial Management Strategies Research

China National Silk Import and Export Corporation (China Silk) is one of thelargest silk foreign trade companies in China. Now the difficult time is coming and the strategy of the company has to be considered to change because of the changing circumstance. In this article, I tried to find out the suitable strategy of the company and the suitable financial management strategy of the company based on the analysis of the silk industryThe main analysis was based on MicheaFPorter抯 three competitive strategytheories. According to these theories, through thoroughly analyzing the internal and external conditions of the corporation, I hope I can point out the right way for the China Silk both in competitive strategy and in financial management strategyFirstly, I reviewed the competitive theories of the Micheal Porter抯 which include three main standpoints: five forces of the industry, three basic competitive strategies and the source of the competitive advantage. I introduced the core ideas of these theories in the article.Based on the plenty of data from the silk industry, I described the basic structure of the silk industry and summarized the status of the industry both in domestic and international today Combining with above theories, I analyzed in detail of the status of the silk industry and the five forces of the China Silk. These analysis includes:rivalry among existing competitors, threat of new entrants, threat of substitute products or services, bargaining power of suppliers and bargaining power of buyers. Then the basic competitive strategy of the China Silk was discussed according to the above analysis.The main point of the article was that the activities of financial management should be studied with the competitive strategy of the company After the analysis of the competitive strategy, I also studied the suitable financial management strategy of the China Silk and how it could enhance the competitive strategy of the company.