The Mass Media And Wang Shuo’s Literature Creative Thinking Evolution

There is a natural and indivisible contact between literature and the mass media. The spread of literature depends on the participation of the media, and thereby enriches the content of the media. Their common development and mutual promotion has long been surveyed in a historical retrospect. However, with the advances of media technology, media forces become stronger and stronger and even initiatively move to the center of society and culture, as a result of which the balance between literature and the media is broken. Cheng Guangwei, one of the many scholars who have already paid much attention to this issue, once put forward that the penetration and influence of mass media on contemporary Chinese literature is currently one of the most important key issues in literary studies.At present, the researches on the relationship between literature and the media mostly revolve the theory, while the study from the view of creator is rare. And this article starts from a typical writer to explore the relationship between the mass media and the creator since the early1980s, the so-called New Period. The mass media is one of the important factors which have a great effect on the evolution of Wang Shuo’s creation thinking. The author tries to explore how the mass media influences Wang Shuo’s literary creation by means of placing his composition into the specific social culture and media context since the1980s.This paper is divided into three parts:The first chapter analyzes the changes of literature in the mass media context, which is characterized by the daily literature aesthetic in a culture consumption era, literary movie and play visualisation and text duplication in an image-based era and the literary hyping in an eyeball economy era. The second chapter analyzes the macro and micro environments of Wang Shuo’s literary creation. China has experienced the transformations in ideology and economy since the1980s, and many changes have taken place in the socio-cultural and media context. In the meantime, a great number of noteworthy events occurred between Wang and the mass media, that is to say, Wang Shuo came close to and cooperated with the media, either actively or passively. The third chapter analyzes the evolution of Wang Shuo’s literary creation thinking in different stages. His thinking turns from calling for beauty to confronting the reality, from violating the tradition to promoting morality, and from being genuine and serious to hyping and pleasing the public. This chapter also discusses the specific impacts of the media factors, such as literary journals, movie and play adaptations, media criticism and value orientation, on the change process of Wang’s literary creative thinking.Analyzing the relationship between mass media and Wang Shuo’s literary creation thinking not only has referential significances for understanding the media’s influence on the development of the new period literature, but also can help understand Wang Shuo and his composition better from the perspective of media culture.