| Today,the market of Chinese documentary gradually moving towardsmature. Chinese documentary development has experienced four stages ofpolitical, human spirit, civilians, and socialization from the1958,andnow the documentary market is getting higher and higher.Documentary salesin the market can also be called a commodity, as a segment of the marketof cultural products,how the documentary come to the market? What is thestatus of documentary market? What are the difficulties encountered bythe documentary market-oriented? How to improve all aspects of its marketin the industrial chain? These the questionares of the media workers needto think about.Therefore,This article is mainly based on the documentary status quoat this stage.Through the comparison of Chinese and foreign documentarymarket,we will find the answer in the perspective of marketing.How toresolve the documentary market-oriented industrialization.Hoping thatChina will produce more and more documentaries,Chinese documentary cango farther and farther on this road of market-oriented. |