| Heidegger predicted that the world has entered an image era, he was referring to the image that is created by the contemporary mass media images and image fragments, it was said that the time has come of visual consumption, sensory consumption and image consumption is increasingly becoming a new consumption patterns different from the material consumption, accumulation and consumption of substances turn to the spirit of pleasure and satisfaction is an obvious feature of the present consumer society, a phenomenon that can be better mapped to this assertion, cinema fare more and more viewing the number of steady growth, whether it is made films or the introduction of the Hollywood blockbuster, box office consecutive record is no longer a new image is a permeability signs slowly into our present of life, and this also constitutes a logical starting point of our grasp of the current consumption characteristics of visual culture, Hollywood movies which play the role of a key man, relying on the issue of the production system around the world, Hollywood movies have become a visual culture most inspiring core strength around the discussion made in Hollywood film circles have been countless, and summarized in this article from Hollywood in recent years produced many types of movie divided into one of the wonders of the image factor as to explore the visual wonders of the image characteristics of the frame of reference, combined with the intrinsic value of cultural hegemony and ideology inspired map repositioned from a psychological point of view on the influence of the visual spectacle in the field of imaging, and in the process of leading visual consumption has explosive effect, which will draw on some foreign academic theories, such as Rush ideographic control theory, Kaplan visual and critical theory, and strive to be from a new perspective to explore the world dominate the cinema of Hollywood movie aspect "logic coding.Film thesis is basically divided into three parts, the first part of the visual culture of the generality of comb, will be a brief introduction to the rise of visual culture, run form, Development, wonders of nature, the second part will focus on the analysis of the Hollywood image with visual spectacle coat, to summarize the basic components of the visual spectacle from all angles, the third part will enter a summary of the psychology and theory of docking, to find the wonders of the inner psychological basis and sociological sense, which also summarized the significance piece thesis. |