The External Image Of Television Host Shaping Research

Radio and television media as information communication and public opinion guidance is the main means, the construction of spiritual civilization of our country plays an important role in. In the whole communication system, radio and television announcer and host as the carrier, is shouldering the role of bridge and the dissemination of information’s mission, is intended to be broadcast television program and the audience better together. Compared with broadcasting, television as audio-visual media, from multiple sensory information to the audience and way, announcer and host need from visual and auditory two aspects were mobilized, and meet the demand of TV media information communication.Image for the composition of visual information of the first elements, image can have a sound and silent forms were spread and shape. For the audience, image has played a role in communication, television host, but also can enhance the intensity of information, enhance self-confidence, psychological behavior changes. In spiritual civilization highly developed today, anchors to rely on television this visual media to conduct a proper and comprehensive image, from the inside out to show themselves, to achieve full, complete dissemination of information for the purpose.Since80time, TV anchors also gradually from decentralized selection into professional training, has formed gradually Anacreontic industry standards, which needs to be pointed out that, compared with China’s early announcer mainly through the sound image information and figure, event created different, the television program broadcasting creation requirements the external image and sound quality, fully integrated, higher satisfaction "interpret the images era""visual era" demands of audience.