Psychological Studies Of Domestic Sitcom Audience

market, all ages, to bring joy to countless families, but also triggered a sitcombelong to their ratings miracle. Followed by a period of time, almost into thehigh-yield period sitcom " Sister Ma idlers "," waiting room "," geek Diary","Northeast a person " almost a year and a guaranteed speed. Domestic sitcom set offa climax. The late1990s, the rapid development of the domestic television industry,the type of program diversity, various variety shows much of the drama seize thelimelight, because sitcoms are subject to parents in a short story, a similar style, nogood works into innovation slowly advancing stage. In the21st century, beforeIndah, who continue to follow the style of the " idlers Sister Ma " made drama seriesaired, the effect is good."Northeast a man" and run by Jilin TV sitcom," Guys andDolls " is a sitcom set off a craze dialect. Then swept north and south of costumemelodrama "wulunwaizhuan" and the2007hit family drama "Families with children "series, it seems that perhaps we should see a new direction of development ofdomestic sitcom.he United States is the originator of the shooting sitcoms, from "Growing Pains"," six" and then to attract a large number of young people," Big Bang" has soughtnumerous Chinese drama powder. The writers hope to learn a lot of domestic U.S.drama, leading the audience’s aesthetic, hoping to shoot is in line with the audience’staste, but also to lead the market in the classic TV series. Youth director Wei and histeam are to create a "love hotel" sitcom series, a smash hit, the younger generationwho challenge the brain, but also by the plagiarism, vulgar diatribe. When the rapidpopularization of Internet and new media, but also to the domestic sitcom brings newchallenges and thinking. Quality and aesthetic taste of the audience is changing, how,under such high speed mass culture market, to seize the audience’s attention, create aclassic local, or their departure from the audience to understand what they really needis heart.In this paper, the use of theoretical point spread, psychology, film aesthetics, sociology, cultural studies and other aspects of domestic sitcom audience objectivepsychological research. Mainly includes three aspects: one is for the domestic sitcomfrom being introduced into the sort of development, analysis of the concept ofdomestic sitcom, features and four development phases. The second is the study ofthe domestic situation and the audience sitcom audience psychology. The main bodystarting from the audience, the audience research aesthetic, ornamental motive,ornamental psychological, emotional viewing. The third theory on the basis of theuse and satisfaction, but also combine the theory of mass culture and post-modernistcultural studies on how to target audiences domestic sitcom, strategic analysis. Thus,in theory, for the future development of the domestic sitcom play a guidingsignificance.