Research On Construction Of National Cultural Soft Power Lead By Socialist Core Values

With the great development of socialist market economy the consumption cultural of modern commodity society has thrown people into confusion, which leads the lost of values in different degrees. Meanwhile, the establishment of "general communication" makes the western cultural hegemony exert a coercive influence on the cultural values of ours, which means the cultural soft power is in the grim contest situation. From the point of social development, socialism development is not only the historical orientation but also the value trend, the socialist core values reflect the essential characteristics of the contemporary Marxism ideology. And socialism core views will become the core content and the key point of China’s cultural soft power on the construction of the national cultural soft power, because it can become the concise of the socialist core value system, shape the advanced image of our country socialism and indicate the cultural outlet for the development of socialism with Chinese characteristics.Cultural soft power depends on the vitality, cohesion and impel-force of core values. To enhance the cultural soft power of China requires the specific guidance of core values as well as the sustained and healthy advancement of Chinese socialism needs cultural soft power construction. As for the guidance of spiritual cultural part, the improvements of cultural soft power can modify itself through the specific implementation of socialist core values in cultural life and cultural production. At the same time, it is to show the cultural and moral power of socialist development, and to combine with the commercial social culture in the mass culture, which promotes people’s pursuit for culture. The ascent of the whole cultural soft power will become the ideological weapon to deal with cultural hegemony, will also become the spiritual bond of national cohesion and the booster to push forward the cultural development of Chinese society. This will be enormous support and impetus for the construction of socialist modernization with Chinese characteristics.