The Project Of 2014 Annual Report Of Government Affair Microblog In Ningbo

Since the birth of Government Affair Microblog it has acted like a bridge between the government and its people. It fosters the openness of government affairs, improving the efficiency of government services, and responding quickly to sudden events or hot events. As for the good influence it brings, people has started to study its existing conditions and making status surveys and reports so as to make better use of it. Among the cities in Zhejiang Province, Ningbo is the one where Government Affair Microblog takes a relatively better development. In recent years, local scholars and government staffs have made several status reports to reveal the shortcomings in operating the Government Affair Microblog and giving their advices. This report, as the annual status report of 2014, gives more detailed data analysis and presenting interesting examples in order to provide the readers with more vivid impressions. This report also relates the data analysis to communication theories to seek for a theoretical understanding of Government Affair Microblog, and providing operation tactics accordingly.