Research On The Team Of NBA China Game

NBA Chinese tournament since 2004 the first landing Chinese, has experienced 12 years of time. Record for the years from 2004 to 2015 to Chinese team of NBA teams, the team achieved during the competition as the research object, using literature, logic analysis and other research methods, from a sociological perspective NBA official selection in the NBA China Games teams the main reason, value analysis of the NBA China Games, and on how to select the NBA China Games teams to provide advice.The purpose of this research is through the analysis of the NBA China Games the teams, studied the NBA China Games in 12 years of development in China to explore the critical factors for the NBA China Games Development and for the development of the NBA China Games restore a clear thread, in order to further improve the event of the whole body level. At the same time, the success of the NBA China Games held for the CBA League in the Asian region promotion and development provides a lot of reference, for the healthy development of the CBA to provide the successful experience.The significance of the research is: through study of 12 years from 2004 to 2015 all game, a comprehensive analysis of the decisive factor of the NBA China Games prolonged and existing problems and give the CBA League brought about opportunities and challenges, grasp the historical process of the development of NBA China tournament, in order to promote the CBA League in terms of market operation(selection and positioning of sponsors, the fans culture, ticket sales), improve the CBA league level and improve the national team competitive level to provide valuable theoretical basis. It has certain research value and practical significance to promote the sustainable development of basketball in our country.It is concluded that NBA China has already developed into a new sports phenomenon, new economic phenomenon and new cultural phenomenon in Chinese society. But the NBA China match in 12 years of development process, there are also some problems, the main problems are:(1) NBA Chinese match, the players playing time is limited, can not be true of athletics level of NBA presented in front of the audience China;(2) in addition to the individual star players, most of the star players just passable, limited playing time, scoring is less than half of the regular season data, so the performance to cost price to enter the stadium watching the game feel worth;(3) NBA Chinese game players lack Chinese figure, caused by NBA Chinese race and the degree of concern influence the trend of decline;(4)NBAChina tournament team in the super teams small number, can not meet the needs of the audience China. In order to solve the problems, this paper proposed some suggestions, respectively is:(1) strengthen starting players playing time, especially the key moment of the team’s star players playing time is improve the NBA China Games sports level of important decision factors.(2) the NBA regular season and even the NBA playoffs into a part of the NBA China tournament, to improve the degree of competition in the NBA china. Is one of the fundamental factors to improve the influence of NBA china.(3) again to dig a Chinese mainland star to join the NBA, is to improve the NBA China tournament tournament attention is the most important, is to promote the development of the NBA China is the fundamental driving force.(4) to increase the NBA team and the CBA league championship team or the Chinese national team star player of the friendship exchange, to attract the attention of the Chinese audience.