| The article first introduces some chaos in the development of rural tourism,and discusses the meaning of rural tourism,the meaning of rural tourism and the development of rural tourism.In the background of the above research,the author puts forward the theoretical and practical significance of the article,and introduces the main research methods of the article:literature research method,depth interview method,tourism background trend line model and so on.On the basis of a large number of literatures,this paper summarizes the research on the construction of ecological civilization,such as ecological civilization,tourism ecological civilization and rural tourism.This paper argues that the construction of ecological civilization in rural tourism can be carried out from the macro and micro levels.Macro aspects,from the rural areas of social,political,economic,cultural,environmental and other aspects to consider,micro-areas should be combined with the unique characteristics of the region,to take measures to promote local ecological civilization.This paper introduces the contents of Huanglongxi,the contents of history and culture,and discusses the development of Huanglongxi tourism from the aspects of tourism resources and tourism development,and combines the content of in-depth interview Found that the development of Huanglongxi tourism in the emergence of some problems,such as:the amount of tourists too much impact on tourism experience;scenic commercialization is too serious,tourism products and other scenic spots similar to the scenic building antique color is obvious,the loss of the original town flavor;Basic service facilities and service personnel can not meet the peak demand for services.On the basis of this,the paper analyzes the necessity of Huanglongxi ecological civilization construction from the relationship between ecological civilization construction and rural tourism development and the internal and external factors of Huanglongxi area.According to the unique situation of Huanglongxi area,combined with the above analysis of the path of ecological civilization construction in rural tourism area,this paper puts forward the path of ecological civilization construction in Huanglongxi area,that is,the construction of ecological civilization from macro and micro levels.Macro aspects,from the Huanglongxi area of social,political,economic,cultural,environmental five aspects of the situation,at the social level of ecological civilization construction-related knowledge of the popular;in the political level,do a good job in policy formulation and implementation work,coordination Tourism enterprises,tourism destination residents,tourists and local government departments between the interests of the four;economic level,adhere to the sustainable development and low-carbon economy road;cultural aspects,tourism management departments should pay attention to the residents and tourists Ecological education,and the application of new technology to help the construction of ecological civilization;the environment,should strengthen the protection of the natural environment and historical buildings.Micro-level,through the hotel accommodation departments,transportation departments,scenic planning and construction departments,scenic residents and other departments of ecological civilization to promote the construction of ecological civilization throughout the region.Hotel accommodation departments can proceed from their own business,ecological management;the ecological sector should do not damage the environment without compromising the convenience of traffic,traffic within the scenic road design does not damage the quality of the landscape,the choice of transport within the resort Should be on the environment as a small standard;scenic planning and construction departments in the scenic planning and development,should pay attention to the style of the ancient town of scenic style,the scenic area of commercial institutions in the architectural and decoration style should be consistent with the overall style of the area.Huanglongxi has its own uniqueness as a case study.But for the ecological civilization development of rural tourism,we should analyze its characteristics,consider the following aspects:social,political,economic,cultural,environmental as an integral and systematic perspective,to promote and enhance it.Undoubtedly it is a more scientific way. |