Research On Bussiness Combination Optimization Of Z Company's Financial Sector

At present,China's market economy has entered a deepening reform and development,and the financial industry has ushered in a new and all-round development opportunity,but it has also brought challenges and problems.How to grasp the development of the industry and face the challenges and opportunities under the changes of the current marker economy is the direction that every financial company needs to conduct in-depth detailed research.This paper analyzes the financial sector of company Z and studies the optimal combination of its business.Firstly,the research methods,steps and application rules of business strategy research and GE matrix analysis are introduced.Then it analyzes the business classification of Z Company's financial sector,and focuses on the analysis of various problems of Z Company's financial sector,including the causes of the problems.Secondly,according to the establishment method of GE matrix analysis matrix model,and according to the current business Z Company's financial sector,GE matrix model is established.Finally,it analyzes the new business combination strategy of Z Company's financial sector and the development prospect of the future business sector.According to GE matrix model,it analyzes the five different dimensions of expanding development,maintaining specialization,reducing market share,giving up competition and researching and developing new business.Finally,it summarizes and constructs the business combination strategy model of Z Company 's financial sector.The example set forth in this paper,Z Company's financial sector,has certain representativeness.Analyzing its business combination optimization research can improve the understanding and development of the financial industry,thus having very good social and economic value.