Personalized Custom Ceramic Tea Set Packaging Design

At present,there are more problems in the packaging of Chinese ceramic tea sets,a widespread of over-packaging and the lack of awareness of the main brand culture.The quality of ceramic products is important,and the protection and personalization of the packaging is equally important.Although there are many kinds of custom packaging in the market,more than just using the existing box type,adding the name,logo and pattern of the corresponding company,or simply changing the color of the package,the form is the same.How to maximize the brand culture in the personalized custom ceramic tea packaging,and maintain the unity with the internal ceramic products in the design elements,is the main purpose of design creation.With the self-owned brand “Yi Shuijian” as the object,the main research is on the structural design of the personalized “Yuanqi” ceramic tea set and packaging.First,in the process of packaging customized ceramic tea sets,it is necessary to carry out the shape,color and decorative elements of the ceramic tea products under the premise of ensuring the basic performance of the products,from the structure,materials and forms of the packaging.Personalized concept,to distinguish from other ceramic tea sets with serious homogenization in the market.Second,in the specific design process,it should be born fromthe "apparatus",with the shape structure and versatility as the starting point,concise its unique cultural characteristics and aesthetic concepts.Thirdly,starting from the opening mode,portable and personalized,the custom type and unique design language are formed,and the innovative packaging structure design and packaging material application method are proposed for the practical problems in transportation and sales.In summary,the realization of the personalized ontology language of ceramic tea sets and packaging not only meets the aesthetic requirements of contemporary customization and miniaturization,but also meets the requirements of the sustainable development of the ceramic industry and the packaging industry.