Research On The Financial Effect And Countermeasure Of KD Company’s Equity Incentive

At present,in the context of building an innovative country,and in addition to its own profitability,many companies have implemented equity incentives to enhance corporate performance.For the influence of equity incentives on the financial performance of enterprises,scholars hold different attitudes,which can be roughly divided into three types:equity incentives and corporate performance,equity incentives and corporate performance,and equity incentives and corporate performance.Scholars generally believe that the factors affecting the equity incentive plan are the structure of the board of directors,the holding level of major shareholders and the design of equity incentive plan.This article analyzes the impact of KD’s equity incentives on corporate finance through case studies,quantitative analysis,and comparative analysis.KD was established in 2001.Since 2011,it has launched three consecutive equity incentive plans.The equity incentives are continuous and representative,and there are some unique designs in the design of equity incentive schemes,which are worthy of in-depth analysis by researchers.This article uses KD as an analysis object.In the analysis stage,the paper mainly refers to the performance of financial indicators.When analyzing financial performance,the article selects representative indicators from four aspects:profitability,operational capability,growth ability and solvency.By comparing the enterprise and the industry,it is found that During the equity incentive period,KD’s financial performance improved significantly in the early stage,and the growth was slow in the later period,and the company had more accounts receivable during the equity incentive period,and the asset turnover rate was lower.Combined with the content of the report,the article believes that there are some problems in the design and implementation of KD’s equity incentive plan.The company has two problems in the design of equity incentive plan,such as unreasonable evaluation indicators and unreasonable exercise time arrangement.In the implementation process,The company has earnings management behavior.Through the analysis of the problems in financial performance analysis and equity incentives,the article believes that the company should pay attention to the design of equity incentive plan when formulating the equity incentive plan,taking into account the actual situation of the company when designing the key points of the equity incentive plan,and in the equity incentive The program increases the design of inhibiting earnings management.In terms of governance,the company should attach importance to the ability of the board of directors and ensure the reasonable holding of major shareholders.In addition,the government and relevant supervisory agencies should play a legislative and legislative role to create a good environment for the implementation of equity incentives.The relevant countermeasures proposed in the paper may also have certain reference significance for evaluating the rationality of the design of equity incentive schemes for listed companies.