The Study On The Phenomenon Of Drama Of The Fun Twist

There are a few results of the study in academic level about the drama of the Fun Twist in China,and most focus on entertainment and the conversion of drama and film,while the business model,the spiritual core,and etc.are less concerned,thus leaving a great space for the study of this paper.The main works of the Fun Twist is modern drama,so this paper mainly research modern drama.This paper which based on the analysis of literature and the development of domestic plays since 1980s to analyze and sum up the commercial marketing,spiritual core and external manifestations of the plays of the Fun Twist,makes a study of the reasons why the drama of the Fun Twist can become success in domestic theatrical commercial performances.In the 1980s,with the emergence of modern realism plays and exploratory plays,the tradition of "man" was emphasized.Since 1990s,the development of the domestic economy contributed to the emergence of commercial drama which took part in the competition of theater market with the mainstream drama and Pioneer drama.Than the private troupes have been established like Spring shoots,the Fun Twist is one of the best,its commercial performance of drama has become a hot domestic cultural phenomenon.From my point,there are two reasons for the successful of the drama of the Fun Twist.First of all,it has a commercial marketing system which increases visibility and open up its sales market.Secondly,high-quality cultural products should be created.In spiritual core,it bases on the masses and focus on the living condition and mental state of ordinary people making it superior in content.In terms of forms,it has inherited the essence of previous plays,has a variety of forms of expression and pays attention to the innovation of the play and expansion of stage space.In hence,it strengthens the market competition by bring fresh performing effect to audiences every time.Finally,it stands out in the same types of drama with touching content and appealing modality.This paper has five chapters,and the first chapter makes a general survey of the Fun Twist and its drama.Chapter two bases on spiritual core of its drama and analyzes the characteristics.The third chapter The fourth chapter focuses on external manifestations and studies the reason why its drama can be performed all the way.Chapter four,starting with the business marketing,dissects the three-dimensional marketing model of its drama.The fifth chapter has a rethink about its drama.And to conclude that the success of "Fun Twist" drama’s commercial marketing,spiritual core and external manifestations is the reason why it can host commercial performance in the whole country.But the shortcoming of "Fun Twist" drama should be taken care at the same time.