The Study On The Symbol Of Kaomoji

The rapid development of the information age makes online socialization an indispensable part of our life.In order to meet people's new needs of network communication,the expression forms of language symbols are constantly changing.As a class of visual symbols,kaomoji is born in this kind of virtual communication.Compared with the text,kaomoji can be more efficient to convey emotions,create an atmosphere,and allow both sides to quickly understand the views of ideas from each other.Therefore,by exploring the reasons why kaomoji are widely used,we can see the visual and communication characteristics that successful visual symbols should be possessed in the process of social interaction.In recent years,many scholars have certain research on the basic concept and communication function of kaomoji,and kaomoji's widening application and intrinsic culture value makes the research in this field also has new meanings.Based on the research of conception,classification and evolution of kaomoji from the perspectives of semiotics,psychology,linguistics,design and communication,this paper explores kaomoji's characteristics of visual form and social interaction mechanism as a class of visual symbol of emotion,and then extract its cultural connotation and development value.The full text has been divided into three parts.The first part elaborates the research background,research content and research methods through the search of relevant literature,and also introduces the rise,evolution and development of kaomoji and its classification.The second part analyzes the visual cultural connotation of kaomoji and its unique social interaction mechanism,and explores the root causes of its widespread use.Chapter3,from the aspects of visual presentation and cultural connotation,combs the relationship between kaomoji's visual form and social culture,especially in cultural identity and cross-cultural cognition.Chapter4,based on the basic theory of communication and psychology,analyzes the transmission pattern of kaomoji and the psychological characteristics of the audience,and also analyzes kaomoji's role of context construction and its pragmatic value.The third part points out the extension space of kaomoji in the network communication,and analyzes the value of kaomoji in commercial application and brand promotion.In general,this article is through the Kaomoji of visual modeling method and social interaction mechanism in-depth analysis,with its visual communication field of creative techniques have a certain inspiration and guiding significance.