Analysis On The Motivation And Financial Performance Of Focus Media

With the global economic integration and the advent of the Internet era,Chinese enterprises have welcomed the opportunity of development.In 2005,focus media was successfully listed on nasdaq,but was influenced by multiple factors,and was finally delisted in 2012.In recent years,China’s stock market has become more and more perfect.Under the dual influence of policy support and market environment,many Chinese enterprises listed overseas want to return to the a-share market.In practice,most of the Chinese stock options are listed on the backdoor.From now on,the backdoor listing has become a major way for the Chinese concept stock to return.Focus media,as a typical representative of the Chinese stock market,successfully borrowed the shell qixi holdings in 2015.Therefore,this paper selects focus media as the research object,and studies the motivation and financial performance of focus media’s listing.In the process of research,this article is first to shell and shell company,backdoor listings made a definition of basic concepts,the reference based on the existing research results of scholars both at home and abroad,to focus media backdoor listing of the case,that is,the research mainly from the backdoor listings research on financial performance analysis and evaluation.From the focus media backdoor listings based on the basic situation of both sides,completely restore the focus media backdoor hedy holding listed the concrete implementation process and stock transfer process,respectively,the analysis from the different angles of the two companies.In focus media backdoor listings on the financial performance analysis of backdoor listings through analysis before and after three years of financial data,selecting profit ability,debt paying ability,operation ability,development ability to measure and analyze the relevant financial indicators,thus come to the conclusion and revelation.Through the case analysis,this paper concludes that it is A successful development strategy for focus media to return to the a-share market,and it hasaccumulated some useful experience for the return to a-share market.In the context of the financial indicators and market performance,focus media to return to a-share market makes its share price,market value has improved significantly,the financial indicators are A steady growth trend,show that focus media companies operating condition is getting better and better.