Research On The Management And Control Of The Purchasing Business Of Film And Television Products

The fifth plenary session of the 18th CPC central committee put forward the thought and goal of "building a strong socialist culture" and stressed the pillar position of the cultural industry in the national economy.In this context,the state has stepped up support for the key areas of cultural industry and promoted consumption of cultural industries.At the same time,it is one of the indispensable ways to meet the people’s "good life need".Under the new normal of economy,cultural consumption has developed rapidly.As the main force of high-end consumer service industry,cultural products have become a new economic growth point and play an increasingly important role in economic development.But,because of the influence of the development idea and way of development,the current industrial development in the supply side of the film and television product is unable to adapt to the demand,the film and television product quality LangYou not neat,part of the product price is high,it is hard to meet residents of consumer culture grade,personalization and characterization of requirements,lack of effective supply,it’s for film and television product procurement work put forward a huge challenge.On the other hand,the procurement of film and television works,such as state-owned radio and television,media companies on the procurement control level does not keep pace with changes in the film and television product suppliers,in the business process,procurement staff professionalism,etc all have shortcomingsProcurement is the leader of enterprise production and operation,and also an important link in the whole process management of value chain.As an important part of state-owned cultural enterprises of radio and television media company,in the backdrop of the separation,more broadcast propaganda function,play to guide people’s cultural consumption for health,promote the economic development of the social benefit is important responsibility.Therefore,this puts forward a new requirement for media enterprises to strengthen the management of cultural products.At the same time,with the continuous development of the Internet,entered the rapid growth of new media development,film and television system of information industry itself also increasingly fierce competition,therefore,radio and television media company in the fdm and television product procurement control system are in urgent need of improvement and optimization,to achieve the authors efficiency,increase the company competition and survival ability.Under this background,the cultural industry has grown rapidly and the cultural products have been greatly enriched.Among them,film and television products are one of the typical representatives of cultural products.Due to**company in the industry leading role,with the same type enterprise also played a very good reference,common different form for the development of cultural industry,promote the cultural and economic development of our country.In this paper,the domestic and foreign related research literatures are sorted out firstly,and the management system of film and television products procurement is studied.Through theoretical analysis,deductive analysis and case analysis,the whole process of decision analysis,procurement implementation and reimbursement is covered in the research process.Secondly considering the general methodology of management control,from internal control,risk management and management control mode and the toolkit,a full range of do the foreshadowing of the theory and method,as a gripper,procurement control of**company in the process of practical situation into in-depth interpretation and analysis of the surface relative abundance;In addition,from the analysis of the particularity of film and television purchasing control system on industry,considered as an important component of cultural consumption many characteristics of film and television product procurement,analysis the influence of these characteristics of control system design.This paper comprehensively analyzes and improves the control system of the procurement of film and television products.**company in our country at the same time because of the film and television system of information industry in the same type enterprise is the leading role,for the other similar enterprises to strengthen the construction of film and television works procurement control system,promote the development of cultural industries and cultural consumption,ultimately serves the construction of socialist spiritual civilization and the Chinese dream of strong implementation play a positive role.