| With the development and maturity of Internet technology,the economic field has undergone changes that adapt to the characteristics of the times--the sharing economy model has emerged and gradually occupied a dominant position.The Internet can form a network of interconnected relationships in the whole society,so the interaction between strangers becomes simple,convenient and fast.The sharing economy makes economic exchanges between strangers possible.In addition,most of the trading objects in the sharing economic activities are the idle resources of the trading entity,and the exchange is the right to use the shared resources rather than the ownership,which reflects the changes in people’s consumption concepts in modern society-more scientific,more rational,more saving.However,because the current sharing economic activities have not yet formed a complete ethical system,and the lack of appropriate laws and systems,there have been many economic behaviors and phenomena that violate ethics and morality in the sharing economic activities.In order to realize the sustainable development of the sharing economy and the harmony of the overall environment of the society,this paper comprehensively analyzes the phenomenon of moral deficiency in the sharing economy and proposes relevant measures.This paper discusses the moral issues and governance of the shared economy in the logical order of "discovering problems-analyzing problems-solving problems".On the basis of introducing the connotation,characteristics and value concept of the sharing economy,this paper first expounds the moral problems in the sharing economy.Secondly,it analyzes in detail the objective reasons and subjective reasons for the emergence of moral problems in the sharing economy.Finally,relevant methods have proposed for problem of moral deficiencies in economic development.The purpose of this paper is to improve and even solve the ethical issues affecting the sharing economy that occur in the development of the sharing economy,so that the sharing economy model operates much healthier and more efficiently. |