A Study On The Change Of The Text Of “Bright Sword” Under Cross-media Communication

Since Laswell’s 5W model was founded,communication scholars have studied from the aspects of communicators,receivers,contents and effects.In these aspects,communication media has always been the most difficult field,and communication scholars seem not to realize the importance of communication media.The emergence of the school of media environment opened up the dawn for the study of media,and people’s attention began to turn to the study of media gradually.In many studies,many scholars choose the comparison between the old and new media,cross media communication is such a field.From the perspective of cross media communication,this paper focuses on the literary works "Bright Sword",analyzing the changes of its content from print media to film and television media,and then to network media.This paper is divided into three chapters.The first chapter mainly analyzes the change of “Bright Sword”from novel to teleplay.In this process,what has been added and what has been reduced in the original text;the second chapter analyzes the changes of teleplay in this process from teleplay to some short videos and expression packs in the network;the third chapter focuses on the reasons for the change,which is also the thesis The important part of the article,from the perspective of media technology,people in the media,media situation and so on,analyzes the changes of the text caused by the changes of the media.In the process of analysis,text analysis and comparative analysis are mainly adopted.Through reading novels,watching TV dramas,browsing online videos,and viewing the different presentation ways of "Bright Sword" on the Internet,we can compare the changes of the contents among the three.In terms of analysis reasons,we also read a lot of literature about cross media and use the theoretical basis of the school of media environment On the basis of this,it discusses the changes of content caused by the changes of media.The last part is the conclusion of this paper.The author generalizes the conclusion of this paper,that is,the change of media brings about the change of media technology,such as the change of media symbols,the different environments and different people in the media when they contact with the media,etc.these changes have brought about the change of media content and become an important reason for the change of content,especially in cross media literature In the process of adaptation,countless successful works have become the topic center,which proves this truth.