Font Size: a A A

The 2nd National Youth Games Will Promote Sports In Taiyuan Prospective Study Of Industrial Development

Posted on:2019-12-10Degree:MasterType:Thesis
Country:ChinaCandidate:M HaoFull Text:PDF
GTID:2417330551456197Subject:Social sports guidance
Abstract/Summary:PDF Full Text Request
With the establishment of Taiyuan City as the host city for the Second National Youth Games(hereinafter referred to as the Second Youth Committee),the sports industry in Taiyuan has entered a new historical period.As a cradle for the cultivation of competitive sports talents,the Youth Games is an important part of the national Olympic strategy.The hosting of the Second Youth Society in Taiyuan not only promotes the construction of urban stadiums and infrastructure,optimizes the urban environment,and infuses urban spirits;at the same time,it promotes the development of urban sports tourism,enhances the city's openness,and brings huge benefits to the city.Economic benefits and social benefits;more importantly,through the hosting of the Youth Games to promote the level of competition management in Taiyuan City,activate the intermediary service market,build Taiyuan City,a specialty sports goods manufacturing brand,and then improve the overall level of development of sports industry in Taiyuan,Taiyuan improve The relative backwardness of the city and even the sports industry in Shanxi Province allows the sports industry to occupy the “new highland” of the transformation and development of the resource-based economy in Taiyuan.This article uses literature research methods,expert interviews,and field surveys.Standing on the background of the development of China's sports industry,through the understanding of the economic development situation in Taiyuan City,combined with the preparations of the Second Youth League and the status quo of the development of the sports industry in Taiyuan City,we will carry out forward-looking analysis on the development of the sports industry in Taiyuan by the Second Youth League.Finally came to the following conclusions:(1)During the preparation of the Second Youth Congress,Taiyuan City focused on the construction of sports venues through new Taiyuan Water Sports Center,Taiyuan Tennis Center,Shanxi Sports Center Shooting Center,Qingyun Village,and testing in various venues in the first half of 2019 The actual operation of the stadiums during the match and the Second Youth League competition during the match to enhance the overall stadium operation strength in Taiyuan.(2)In terms of sports tourism services,Taiyuan City will build Taiyuan's sports tourism culture and promote the development of urban sports tourism through five ways: traditional propaganda,new media marketing,large-scale event site promotion,extraterritorial network marketing layout,and regional cooperation.(3)In terms of fitness and leisure services,Taiyuan City will enhance the fitness and leisure services in Taiyuan by adding public sports service facilities,using competitive sports to promote national fitness,actively building a team of social sports instructors,developing holiday markets,and promoting ice and snow sports.Level.(4)In the field of sporting goods manufacturing,Taiyuan City will combine the advantages of the primary industry and the secondary industry,and take Orest Group as the leader to create a sporting goods manufacturing group belonging to Taiyuan based on the introduction of outstanding talents.(5)In terms of sports betting,the sports lottery business in Taiyuan City will expand the sports lottery consumer market by hosting part of the competition program of the Second Green Tea Society,which will greatly stimulate Lottery's lottery behavior and further enhance the healthy image of the sports lottery business in Taiyuan City.(6)In terms of sports competition performances,Taiyuan City will use the opportunity of the Second Green Conference to organize a number of individual national sports events to upgrade the level of competition management in Taiyuan and strive to build a women's A-class football team to expand.The influence of the contest performance in Taiyuan.(7)In the aspect of sports intermediary services,Taiyuan City cooperates with outstanding enterprises in the province and nationwide during the preparation of the Second Youth League,and gradually activates Taiyuan through the development of resources,investment promotion of the competition,and cultivation of sports brokers.Sports intermediary service market.(8)A series of competition effects of the Second Youth League will promote the college sports industry in Taiyuan by promoting the construction of stadiums and gymnasiums in colleges and universities in Taiyuan,improving the branding of sports competitions in colleges and universities,enriching the content of traditional sports competitions in colleges and universities,and activating the organization of sports competitions in universities.development of.
Keywords/Search Tags:2nd National Youth Games, sports industry, large-scale sports events, promotion
PDF Full Text Request
Related items