Research On Domestic Pricing Of Acetic Anhydride

With the development of modern science and technology,Acetic anhydride(Ac2o)can be found in various production activities,which plays an vital role in modern industry as an important chemical raw material.Distinguished from other chemical production,Acetic anhydride(Ac2o)belongs to precursor chemical production,and it has its own peculiarity.The produce,trade and transportation of Ac2o are under strict national control.With the quick development of Acetyl industry in China,the Ac2o supply-demand status is being changed from imported dependent to oversupply.With the price increasing of raw material,the Ac2o factories faced higher cost pressure than ever before and their profit began to grow down.The competition-oriented pricing model reduced the profit ability and even caused the loss to the enterprises.The Ac2o companies start to consider more about the cost,the market supply-demand status and the behavior of competitors when they make decision of pricing,or they will not get rid of malign competition and strengthen the profitability and competitiveness of enterprises.The research starts with the studying factors influence the Ac2o price,collates the Ac2o global and local updated supply-demand information,calculating the Ac2o price elasticity in China based historical sales and price record.The research finds the Ac2o price elasticity coefficients are low,and that means the sales volume will not be impacted significant by price increasing.Via the analysis of correlation between Acid and Ac2o,we know the Acid price change is the main reason caused the Ac2o price move,and then understand the selected logic of pricing by different Ac2o enterprise.Taking S company for example,the article compares the different results against different pricing strategies selecting after using of SWOT method and cost curve to help enterprises realize maximize profits.In the end,the article introduces the long term contract with cost based price mechanism to offer a reference for the enterprises want to obtain the long term benefit through pricing strategy selecting.The article hopes to inspire the pricing of other chemical products and even common industrial products through the study of the pricing of acetic anhydride.