The Ideological And Moral Connotation Contained In The Oral Culture Of The Qiang Nationality And Its Contemporary Social Value

The soul of the country is transformed and casted by cultural.The 17 th CPC National Congress report of the party put forward to "improve the soft power of national culture",the 19 th CPC National Congress report of the party pointed out that we should "strengthen cultural self-confidence",promoting the development of national culture,and strengthening the construction of state cultural soft power is the important premise to realize the great rejuvenation of the Chinese nation.The inheritance and promotion of culture can not be separated from language.The oral culture with the mouth for inheritance,language as the carrier is an important part of the traditional culture and an encyclopedia of national history and culture.It has rich value in social norms,ethics,spiritual beliefs and so on,which is a precious intangible spiritual cultural heritage,worthy of our attention and protection.As a member of the family of the Chinese nation,the Qiang people suck the nutrients of the traditional culture of the Chinese nation,and also irrigate the land of China with its excellent traditional culture.As an important carrier of the long-standing traditional culture of the Qiang nationality,the oral culture carries the four main cultural contents,including the classical,mythical,legendary and Salang,each part of the content is the accumulation of the rich experience and the crystallization of super-high wisdom of the Qiang ancestors,which contains and reflects the lofty ethical and moral thoughts of the Qiang people.This study consulted a large number of Qiang cultural books and electronic materials,visited cultural workers and folk artists on the spot,and systematically combed the concept of oral culture and the content of Qiang oral culture.It refines the ideological and moral connotation contained of Qiang oral culture,and also analyzes the contemporary social value of the Qiang culture.The study found:1.The Qiang oral culture contains the noble moral character of open-minded optimism,diligence and courage,self-improvement,and great virtue to love.2.The Qiang oral culture contains the family moral thoughts of respectfulness,loyalty,filial and so on.3.The Qiang oral culture has a harmonious social development concept of freedom and equality,peace and tranquility,and maintain uniformity.The research indicates:1.The Qiang oral culture can help the inheritance of the traditional language and thought of the Qiang nationality.2.The Qiang oral culture can promote the process of the innovative transformation of moral education in the school.3.The Qiang oral culture can improve the national identity of the members of the Qiang society.4.The Qiang oral culture can cohesiveness and promote the construction of today’s harmonious society.