Research On The Application Of Tanheng Sacrificial Sea Folk Culture In Packaging Design

Field cross the sea festival as one of the excellent intangible cultural heritage in China,is a unique connotation of Marine culture festival,as in northern China’s largest sea festival has a history of more than 500 years,is a kind of unique local characteristics of fish culture and folk culture activities,but also the ancient coastal "living fossil" of the human being’s culture,It has strong cultural value,research value and application value.This custom embodies the idea of harmonious coexistence between human beings and nature,prints the mark of humanization and human progress,and becomes a platform for cultural exchanges at home and abroad and promotion of international Marine culture,especially in coastal countries of Southeast Asia,which has a wide influence and sense of identity.The topic mainly through the Tanheng Festival and folk culture packaging design for the system of theoretical research,analysis of the cultural connotation of Tanheng Festival Festival,summed up the folk culture in modern packaging design should follow the design rules.In practice,extract and summary fields related visual elements,cross the sea section reconstructs the break up,through the artistic conception and emotional communication to make it present a deeper cultural connotation and the spiritual connotation,to promote the development of economy,rich culture and the spread of modern packaging design language is of great significance.