Research On The Construction Of Museum Characteristics From The Perspective Of New Museology ——Taking Guangxi Zhuang Autonomous Region Museum As An Example

In recent years,with the rapid development of our country's economy and society,museums have also shown a trend of vigorous development.However,in the context of the era of globalization,the phenomenon of cultural convergence is widespread.Museums have the phenomenon of homogenization of "one thousand museums",lacking their own characteristics,and the construction of museum characteristics has gradually become a "problem." Therefore,from the perspective of New museology,the representative museum of Guangxi Zhuang Autonomous Region is selected as the research object to discuss the development history,main achievements,existing problems and causes of its characteristic construction,in an attempt to find a road of characteristic construction with continuous innovation and development.The rise of New museology in the late 20 th century put forward a new concept of museology,which is of great value for guiding the museum industry to promote its own characteristic construction.As an important window for the spread of Guangxi culture,the Museum of Guangxi Zhuang Autonomous Region has closely followed the development trend of New museology for many years,and has made efforts to explore and practice in characteristic construction: it has the characteristics of complementary dynamics and statics in display and exhibition,and it is entertaining and entertaining in publicity and education.It has the characteristics of large cultural creativity concepts in cultural creativity and the characteristics of advancing with the times in scientific research.These characteristic construction practices have not only further improved the service level of the museum as a social institution,and expanded the functional connotation of the museum.It has a certain positive significance for building a city's cultural brand and enhancing the cultural self-confidence in the region,and it can also provide other comprehensive museum features.A certain amount of practical experience has enriched the theory and practice of museum characteristic construction.Although the Guangxi Zhuang Autonomous Region Museum has made certain achievements in characteristic construction,under the background of the new era,cultural construction should have a new height.The Guangxi Zhuang Autonomous Region Museum should keep pace with the times,focus on characteristic construction and connotation construction,and continue to improve Refine the characteristics and highlights,and strive to become a new urban cultural landmark with the diversified Luoyue legacy,the indomitable red spirit and the endless sea silk style.