| Chinese traditional costumes are a representative part of China’s 5,000 years of civilization history.Hanfu is distinct from other ethnic costumes and carries the cultural connotation of the Han ethnic group.With the rise of the Hanfu cultural movement,the Song Dynasty Hanfu is also popular among young people for its light and elegant features.At the same time,the popularity of "Guochao" clothing has been rising,and Guochao brands are not only sought after in China,but also on the international stage.Under the fierce impact of Guochao culture,it brings unprecedented new expression to Chinese traditional culture,and expresses people’s high confidence in Chinese culture.The spark of Chinese elements in the collision of tradition and modernity has brought endless imagination and creativity to the designers.The author selected the Hanfu of the Song Dynasty period as the object of study.Firstly,a large amount of documentary materials are analyzed to discuss the background of the formation of Song Dynasty costumes,the basic forms and the characteristics of color patterns,and to derive the characteristics of women’s costumes in Song Dynasty.The theories related to Guochao clothing and trendy clothing are sorted out,and the definition of Guochao clothing and the rise and development trend of Guochao clothing are summarized.It makes people have a clearer overall understanding of Song Dynasty Hanfu and Guochao clothing.Secondly,through the picture analysis method,the application of Chinese traditional elements in Guochao clothing is analyzed,and the design characteristics of Guochao clothing and the application methods of Chinese costume elements in Guochao clothing in the Song Dynasty are derived.Finally,the author combined the characteristics of Song Dynasty women’s clothing with the characteristics of Guochao clothing to find creative inspiration and expression ideas for innovative design,and completed the design practice of Song Dynasty Chinese costume elements in Guochao women’s clothing.Every country and every ethnic group has its own cultural traditions,and in order for an ethnic group’s artistic style to shine on the world stage,it needs to explore the profound traditional culture.Nowadays,Chinese fashion brands are developing and growing,as Chinese designers should do their best to recombine Chinese traditional elements with modern designs,breakthroughs and continuous innovation,so that they can design Chinese fashion with real Chinese characteristics and make Chinese traditional culture continue to be inherited and carried forward in innovation. |