| "Carbon neutrality and carbon peak" is undoubtedly one of the hottest topics in the world at present.Throughout the world,green is regarded as the key word for development.In the face of the arduous "dual carbon" task,under the carbon emissions trading and quota policies stipulated by the government,responding to the call,establishing a corporate image,and promoting the transformation of economic and social development to low-carbon is an important goal of building a harmonious society between people and nature today.Some small and medium-sized manufacturing enterprises in the supply chain often face financial constraints and financing difficulties,while using carbon emission reduction technologies to produce low-carbon products will further exacerbate the shortage of funds for enterprises.In recent years,the government has encouraged the creation and innovation of financial products to meet the needs of the market,providing effective solutions for enterprises with limited funds in the supply chain and engaged in low-carbon production.In this context,this paper studies the pricing and emission reduction strategies of supply chain members under different financing modes and sales channel structures,and compares whether carbon emission reduction investment has an impact on the optimal decision-making and financing mode selection under different channel structures.Firstly,this article comprehensively considers the single channel and dual channel sales structures of the supply chain.Under the carbon emissions trading and quota policy,based on domestic and foreign financing practices,two financing mechanisms for the supply chain,one without carbon emissions reduction investment and the other with carbon emissions reduction investment,have been designed.One is a bank financing model,and the other is a trade credit financing model provided by retailers.Next,in order to further analyze the impact of carbon emission reduction investment on the optimal decisions of supply chain participants,the inverse induction method is used to calculate and analyze the optimal decisions of retailers and manufacturers;Secondly,by comparing the optimal decisions of manufacturers and retailers under different channel structures and financing strategies,corresponding propositions are obtained.Finally,these propositions are verified through numerical analysis.The research results show that,firstly,investment participation in carbon emission reduction will affect the optimal decision-making under different channel structures.Under the trade credit financing strategy,the optimal retail price determined by retailers in a single channel structure or a dual channel structure and the optimal carbon emission reduction determined by manufacturers are independent of the trade credit rate.Secondly,under a single channel structure,carbon emission reduction investment can improve the profits of supply chain members;However,under the dual channel structured bank financing model,carbon emission reduction investment cannot improve the profits of supply chain members;Under the dual channel structured trade credit financing model,when the carbon emission reduction investment cost coefficient is within a certain range,carbon emission reduction investment can improve the profits of supply chain members.Finally,this paper conducted a study on the impact of carbon emission reduction investment on manufacturers’ financing mode choices.Under the participation of non carbon emission reduction investment,the optimal financing strategy for manufacturers is trade credit financing under a single channel structure;With the participation of carbon emission reduction investment,when the market share of retail channels is within a certain range,the optimal financing strategy for manufacturers is bank financing under a dual channel structure.Based on the analysis of existing supply chain financing,this article finds that there is a strong demand for low-carbon environmental protection products in the current market and there is a large financing gap,which provides theoretical guidance for the study of financing mode selection under carbon emission reduction investment.Moreover,the research results of this article also provide reference for manufacturers and retailers in relevant practical decision-making. |