| In recent years,in the face of a complex and volatile international and domestic environment,downward pressure on the economy has been increasing,which has posed great challenges to the development of enterprises,especially small and medium-sized enterprises.As a result of the adjustment of national ecological and environmental protection policies,environmental protection technology enterprises,which have been developed,are also facing the need of transformation and adjustment of development due to the change of new policies and new environment,which has become an urgent problem to be solved.Scientific,reasonable and practical enterprise development strategy is the key for enterprises to realize sustainable leapfrog development.If an enterprise wants to have a direction,a goal and a plan of development,and if it wants to actively respond to the changes of development environment,development trend and competitive environment,it must be supported by a relatively clear,systematic and forward-looking enterprise strategy.As a high-tech enterprise,H Environmental Protection Technology Company has strong advantages in high technology,talents and innovation.At the same time,in the new period when ecological civilization construction is incorporated into national five-in-one construction,the company has a green market advantage and a good development prospect.Environmental technology companies as the research object,based on the H in the enterprise strategic management,on the basis of theoretical study and application,through on-the-spot investigation and discussion exchange,collection methods such as literature,from the enterprise development situation,institutional setup and personnel structure,scope of business,profit mode is expounded,the development status quo of its internal environment.By using PEST,Porter’s five Forces model analysis,SWOT and other analysis methods,the strategic environment and development status of H Environmental Protection Technology Company are systematically analyzed,so as to find out the problems existing in the current development of the company,and formulate development strategies and safeguard measures accordingly.The research on the development strategy of H Environmental Protection Technology company is not only beneficial to the development of H environmental protection technology company itself,but also provides reference for the operation and development of similar enterprises.The strategic research method and the construction method of the strategic system adopted in this paper are of reference value to the strategic management of all the newly established innovative enterprises. |