Presentation And Expression Of Craftsman Spirit In Arts And Crafts Documentary From The Perspective Of Reception Aesthetics

In the report of the 20 th National Congress of the CPC,the title of the eighth part was established as "Promoting cultural self-confidence and Self-improvement,casting New Brilliant Socialist Culture".As a branch of Chinese traditional culture,Chinese traditional handwork is also an important part of socialist culture.Along with the country’s continuous emphasis on cultural confidence,traditional Chinese handcraft has also been pushed to the screen in the form of arts and crafts documentary,which has been widely concerned by the country and the people.As a mass media,documentary should not only satisfy the social function,but also take into account the aesthetic function and entertainment properties.The presentation and expression of artisan spirit is of profound significance to the arts and crafts documentary.On the one hand,as the "spirit of The Times",artisan spirit has aesthetic education value.It transmits positive values and cultural orientation to the audience,thus promoting the vigorous development of Chinese arts and crafts industry and satisfying the social education function of documentary.On the other hand,the spirit of the craftsman,as a spiritual and emotional symbol unique to human beings,is easy for the audience to have emotional resonance,so as to carry out aesthetic re-creation activities and enhance the aesthetic value and entertainment attribute of the documentary.Based on the graduation work "Curmudgeon" and other relevant excellent documentaries,this paper takes reception aesthetics as the theoretical support,uses the concepts of "calling structure" and "expectation horizon",and starts from the perspective of audience acceptance to explore the presentation way and value expression of craftsman spirit in arts and crafts documentaries.The main part of the paper includes the following contents: The first chapter,through the definition and elaboration of related concepts,combs and integrates the historical development and change of arts and crafts documentary and craftsman spirit,and analyzes the importance and feasibility of presenting craftsman spirit in art and crafts documentary by analyzing the audience expectation of arts and crafts documentary.The second chapter focuses on the integration and application of the craftsman spirit in the arts and crafts documentary,and discusses the integration of the craftsman spirit in the documentary media and its function expression.The third chapter uses the concept of "calling structure",from the three aspects of blank,vacancy and negation,expounds the presentation strategy of craftsman spirit in the documentary of industrial art.The fourth chapter,starting from the concept of "vision of expectation",explores the value expression of craftsman spirit in arts and crafts documentary through three levels of text expectation,image expectation and implication expectation,and combines the unity of opposition between orientation expectation and innovation expectation.