Looking At The Activation Of Folk Art From The Communication Of Teochew Culture

Teochew culture,as one of the three major cultures of Lingnan culture and one of the three major cultures of Guangdong,presents a long cultural history and colorful cultural connotation.With the development of the times and society,the communication of Teochew culture has achieved certain results,and at the same time,it is also facing the predicament of communication.Throughout the current communication of Chinese folk art,the background of globalization and cultural diversification brings opportunities and challenges to it.How to make folk art vibrant and disseminate has become an important issue in the development of folk art.Analyzing the communication of Teochew culture and Teochew folk art,summarizing the current dilemmas faced by folk art communication,and putting forward a possible path for the activation of folk art in the postmodern show practical significance.However,at present,there is little research on the communication and activation of Teochew culture and Teochew folk art in academia,and most of them concentrate on the more well-known cultural and art forms.Therefore,based on Teochew paper-cutting,Teochew lantern and other folk art,this paper does in-depth research and system summary from the aspects of the communication elements and communication dilemmas of Teochew folk art,furthermore,the activation paths such as inheriting "spiritual halo" and skills,innovating functions and channels,and maintaining value balance are proposed in order to support the development of folk art.This paper is divided into five parts.The first part mainly discusses research background,purpose,significance and current situation of this paper.The second part provides an overview of the main concepts in this article,including Teochew Culture,Folk Art and Teochew Folk Art.Starting from the communication elements,communication mode,communication value and communication predicament,the third part comprehensively and systematically summarize the communication of Teochew folk art with the aim to pave the way for the proposal of activation paths.The fourth part takes Teochew paper-cutting and artistic communication in Teochew folk activities as case studies to analyze and summarize the activation paths of Teochew folk art and to pave the way for the subsequent methodological proposals.Combining cross-border integration,the fifth part puts forward the activation paths of folk art,including inheritance,innovation and value system balance.In the context of globalization and cultural diversification today,adhering to cultural self-confidence and telling Chinese stories well is needed.Folk art,as an important part of Chinese traditional culture,condenses and shows the spiritual thoughts of masses and local culture.Its communication is of great significance.In this way,folk art,which is facing communication predicament,urgently needs to seek the possibility of revitalization and enhancement of propagation force.This article aims to provide theoretical support of activating folk art,better meeting public needs,enhancing people’s cultural self-confidence and improving cultural soft power through research on the communication of Teochew culture and art.