| With the progress and development of digital and information technology,the communication mode of traditional culture and people’s reading mode are also changing day by day.Among them,the introduction of AR technology in the field of picture books is quite popular.Books move from two-dimensional plane to three-dimensional space.This novel reading mode can enable readers to obtain rich sensory and emotional experience.However,due to the lack of clear user and reading objectives,serious homogenization of interface design of AR picture books,repeated display of content and single function of AR effect,resulting in poor emotional experience,this curious reading method can only attract children’s temporary attention and interest,and the user viscosity of AR picture books is also reduced.Therefore,how to improve the user viscosity and user emotional experience of AR picture books and stimulate children’s autonomous reading motivation is the focus of this paper.Heart flow is the best emotional experience for users.It can significantly affect children’s reading motivation,enhance the viscosity of AR picture book users and improve children’s cultural experience.Therefore,it is of great guiding significance to introduce heart flow theory into the design and research of AR picture books.Firstly,the author expounds clay sculpture,AR picture book and heart flow theory,and preliminarily analyzes the relationship between the three.On the basis of theoretical research,the author analyzes the user characteristics,clay sculpture learning needs and relevant factors of AR picture books,focusing on the interactive experience behavior between children and AR picture books.With the help of flow pat model and user experience five element model,this paper analyzes the reading behavior of AR picture books,and extracts the interactive design elements that stimulate flow.Then,based on the heart flow experience,this paper systematically summarizes the interactive design concept of clay sculpture ar picture book,puts forward the interactive design strategy of heart flow in different stages of clay sculpture ar picture book,constructs the heart flow model of interactive design of clay sculpture ar picture book,carries out practical design,and evaluates the results... |