A Study Of The Female Media Images And Social Motivation In Modern Guangdong Women’s Newspapers

As a channel of voice and communication for modern women,women’s newspapers and periodicals record the Awakening and growth,thinking and pursuit of Chinese women,and construct diversified images of women with the background of the times.However,the rich historical materials in women’s newspapers and periodicals are not fully utilized,and the research on modern women’s newspapers and periodicals in academic circles focuses on the general description of their overall situation,and lacks the discussion on regional women’s newspapers and periodicals.Therefore,through the study of the typical case “Guangdong Women”,this paper discusses the social background and development characteristics of its founding,and selects the reports about female characters as the research samples,using the methods of historical research,Content analysis and text analysis,this paper analyzes and summarizes the media images of women in the newspapers and periodicals of Guangdong during the anti-japanese war and the underlying social causes,thinking about the problems in presenting female media images in Guangdong Women.After this article combs the research discovery: First,“The establishment of modern women’s schools in Guangdong ” and “ The establishment of women’s knowledge groups ” provided the basic strength for the birth of “ Guangdong Women”.After the outbreak of the anti-japanese war,the women’s movement and women’s organizations in Guangdong reached an unprecedented height.In the context of the all-out War of resistance against Japanese aggression,the women’s Committee of the new movement of Guangdong Province,in order to carry out cultural propaganda and mobilise women,established the journal “Guangdong Women” in Qujiang,Guangdong province,Guangdong Women has become a propaganda tool for mobilizing women to participate in the war.Second,Guangdong Women focuses on five types of female media images,they are the builders of social development,the revolutionaries of anti-japanese and national salvation,the victims of seeking liberation,the leaders of women’s work and the bearers of double pressures.In view of these five female media images,the author ponders the deep-seated social motivation behind the presentation of modern Guangdong female images from the macro-level,the middle-level and the micro-level,it holds that the national consciousness,market demand,the interweaving of new culture and old culture at the macro level,the orientation and empowerment of media at the middle level;At the micro level,the political ideas of the founders and the gender consciousness of the authors are the main reasons that affect the presentation of the female media images in Guangdong Women.In the complex and changeable environment of wartime,Guangdong Women persisted in publishing,shouldering the social responsibility of the press,and not only promoted the anti-japanese and National Salvation Movement in Guangdong,it also plays an important role in guiding the healthy development of regional economy and promoting the ideological liberation movement of Guangdong Rural Women.The female characters reported by Guangdong Women not only have the characteristics of the times,but also have the sense of mission and national responsibility.