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Keyword [Anthropomorphism]
Result: 1 - 20 | Page: 1 of 2
1. A Study On The Use Of Banks’ Microblogs Based On Content Analysis And Social Network Analysis
2. Study On The Impact Of Brand Anthropomorphism On Brand Equity
3. Mechanism Of The Effect Of Brand Anthropomorphism On Consumer’s Brand Attachment
4. The New Thinking Of Brand Equity-a Perspective Based On The Interactivity Of Weibo
5. The Effect Of Synchronous Online Consumers And Their Avatar Anthropomorphism To Online Trust
6. The Effect Of Brand Anthropomorphized Types On Brand Attitude
7. Research On The Influence Of Anthropomorphic Image On Consumers' Choice Between Hedonic And Utilitarian Products
8. Research On The Influence Mechanism Of Brand Anthropomorphism On Consumer Brand Loyalty
9. The Impact Of Brand Anthropomorphism On Brand Evangelism
10. The Effects Of Anthropomorphism On Intention Of Adopting Self-service Technology
11. Research On The Influence Mechanism Of Enterprise Anthropomorphic Propagation On Customer Citizenship Behavior In Access-based Consumption Situation
12. Research On The Influence Of Brand Anthropomorphism On Consumers Brand Attitude
13. Influence Of Anthropomorphism On Perception Of Price Fairness And Purchase Intention
14. The Impact Of Natural Anthropomorphism On Green Consumption
15. The Impact Of Brand Anthropomorphism On Brand Identity In Virtual Brand Community
16. Research On The Influence Of Brand Anthropomorphism On Consumers’ Brand Attitude
17. Anthropomorphism and word-of-mouth communication in online social networks
18. Brand Anthropomorphism: The Role of Cognitive Resources and Accessibility of Persuasion Knowledge
19. Anthropomorphism appeals: Influencing consumer attitudes and memory through humanlike presentation
20. Interacting like humans? Understanding the effect and psychophysiological processes of anthropomorphism on consumer's willingness to pay in online auctions
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