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Keyword [Brand naming]
Result: 1 - 9 | Page: 1 of 1
1. Preference And Choice Of Global Brand: The Perspective Of Brand Naming Strategy Applied In Chinese Market
2. Investigation Of Several Problems In Chinese Brand Internationalization
3. The Existence Of Chinese Sound Symbolism Of Nasal Finals In Real Estate Brand Names And Its Correlation With Product Attributes
4. The Consumption Culture Research Of The Brand Naming
5. The Effect Of Uncertainty Avoidance On The Evaluation Of Brand Naming And Brand Extension
6. The Effects Of Korea Translation Methods On Consumers’ Brand Attitude And Purchase Intention
7. Brand Naming Strategies Of South Korean Companies Entering The Chinese Market
8. Impact Of Metaphorical Brand Name On Customer Cognition
9. Exploring the combinatory effects of phonesthemes in brand naming
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