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41. Research On The Influence Of Social Media Advertising Brand Image And Narrator On Consumers’ Advertising Attitude
42. Research On The Persuasiveness Of Online Composite Reviews Based On HSM-moderating Effects Of Time Pressure And Consumer Knowledge
43. Interaction Of Vegetable Traceability Information Type And Presentation Form On Consumers’ Purchase Intention
44. Research On The Factors Of Cover Images Influencing The Click-Through Rate On Digital Reading Platforms
45. The Influence Of Emojis On The Usefulness Of Text UGC In Online Tourism Community
46. The Impact Of The Matching Of Brand Association Model And Product Fit On Consumer’s Brand Evaluation In The Co-branding Context
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