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Keyword [Source credibility]
Result: 1 - 20 | Page: 1 of 2
1. Brand Ambassador Impact On Brand Equity Research
2. Research Of Source Credibility Of Online Review Based On Relationship Stages
3. A Research On The Determinants Of Consumers' Re-diffusion Intention Of Positive And Negative Online Word-of-mouth
4. The Influence Of Netizens' Online Comments On Receiver's Attitude And Consumption Willingness
5. Factors Influencing Celebrity Advertising Effectiveness Based On Credible Information Source Model
6. Impact Of Added-Layer Information Of Online Reviews On Information Adoption
7. Study On Source Credibility Of Brand Microblog, Customer Value With Purchase Intention
8. Study On The Effect Of IWOM Message Source Credibility And Product Involvement On Brand Attitude
9. Influence The Direction And Intention Of IWOM Source Credibility Later On Consumers
10. The Impact Of Source Credibility On Tourists’ Experience Satisfaction
11. The Impact On Advertising Communication Effect Of The Perceived Reputation-Overload Level
12. Influence Of Source Credibility Of Genetically Modified On Consumer Attitudes:the Mechanism And Empirical Research
13. The Impact Of User Community Information On Consumer Trust And Purchase Intention In Social Commerce
14. Empirical Study On Factors Influencing Idea Adoption In Open Innovation Community
15. The Correlation Study Between Online Comments' Credibility,Perceived Risk,and Consumer Behavior On OTAs:A Case Of Ukrainian Travel-planning Website
16. Research On Wechat Business Platform Marketing Model Based On Perceived Risk Analysis
17. Research On The Effects Of Social Exclusion On Consumers' Brand Crisis Evaluation:Perspective Of Information Source Credibility
18. A comparison of the source, media format, and sentiment in generating source credibility, information credibility, corporate brand reputation, purchase intention, and social media engagement in a corporate social responsibility campaign presented via soci
19. Celebrity athlete endorser effectiveness: Construction and validation of a scale
20. Reader perceptions of the credibility of university scientists as sources of environmental news
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