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Keyword [co-op advertising]
Result: 1 - 7 | Page: 1 of 1
1.
Game Models Of Cooperative Advertising In A Manufacturer-Retailer Supply Chain
2.
Co-op Advertising Analysis Within A Supply Chain Based On Product Life Cycle
3.
Co-op Advertising Models Under National Vs. Private Brand Competition And Direct Vs. Indirect Channel Competition
4.
Game Models Of Cooperative Advertising Between Manufacturer And Retailer In Supply Chain
5.
Study On The Supply Chain Cooperative Advertising Based On The Revenue Sharing Contract
6.
Advertising Model, Based On Differential Games Theory Of Supply Chain
7.
Selection And Optimization Of Compensation Strategies Of Supply Chain Co-op Advertising With Fairness Concerns
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