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Corporate Standards Competition And Standards Strategies

Posted on:2005-11-09Degree:DoctorType:Dissertation
Country:ChinaCandidate:C C WangFull Text:PDF
GTID:1116360125463675Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
The knowledge era has made the standards war more and more fierce. Whoever wins, he will gain vast markets and economic benefits. As a result, governments of developed countries have been competing with each other, increasing their efforts to study standards so as to win the initiative in the standards competition.After re-entering WTO, Chinese markets will be opened completely, which will surely result in impacts on some industries in China. Therefore, it is a realistic problem for us how to use the principles regarding technical standards decided by WTO TBT Agreement to protect ourselves from foreign products and techniques. Thus, it is of practical significance to strategically value and strengthen the research on technical standards.This thesis unfolds in two parts. The first is made up of the second, third, forth and fifth chapters, studying laws and theories concerning technical standards and laying a foundation for the second part. The second part deals with standards strategies on the basis of theoretical research. The main contents are as follows:1. Technical standards as well as analysis on its network effects. On the basis of defining technical standard, the thesis classifies it and analyzes in detail its effects and side effects. Then it probes into the network effects and the positive feedback mechanism by means of network economics. Finally it analyzes the standards competition under network economy.2. Theoretical analysis on standards barriers. On the basis of defining the standards barriers, it discusses their origins and growth. It applies economics, political economics and game theory finally in analyzing the formation, function as well as the mechanisms of overcoming standards barriers.3. The formation, tracking and life cycle of technical standards. It firstly compares two main routes of standards formation - through the market and the committee. Then, it analyzes the growth path and proposes means to track technical standards. Finally, it constructs the lifecycle model and discusses the information management of technical standards.4. Technical standards and property rights. It analyzes the relationship between technical standards and property rights as well as the relationship between standards strategy property rights strategy.5. Corporate standards strategies. On the basis of defining standards strategy, it discusses an enterprise's strategic choices in competition to win the standards and after its formation. In the light of Chinese situation, it puts forwards standards strategies for Chinese enterprises.
Keywords/Search Tags:enterprise, technical standards, competition, strategy
PDF Full Text Request
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