| As global trade increases so does the potential for increased establishment of invasive species. This low-involvement risk is one example of an issue that can be addressed and, if appropriate behavioral action is taken, prevented. Low-involvement risks are risks that do not generate much attention because they are futuristic in nature. Additionally, individuals frequently do not relate their singular actions as being germane to the overall issue.; Communicators are frequently required to develop strategies to address low-involvement risks. This study sought to explore whether critical thinking disposition, when coupled with various message frames, resulted in different levels of behavioral intent. The results indicated that respondents with high critical thinking dispositions who received a message focusing on the benefits of performing a preventive behavior formed a stronger level of behavioral intent than respondents with low critical thinking dispositions received a message focusing on the costs of not performing the preventive behavior. |
