| In the history of industrial design, deferent ages, deferent styles and athletics will effect both on people and designers, it indicates people's deferent demands of products and their appetency to be filled in, furthermore, it also indicates the designers'comprehension and pursuance corresponding to people's demands and appetency. With the development of social economy, as well as the advancement of science and technology, people's demands on spirit become more intensively when they are content with substance demands. Products are closely linked with people's life, and the modern product design has a strong trend on emotionally. Taste-and-interest-oriented design is the main object to be studied in this thesis, it is one of the most important contents of emotional design, so it can also be said that it is a search for the future design trend. It puts forth that the idea of taste-and-interest-oriented design is the leader of product design, it can inject emotion and interest into people's life by products and construct a simple, convenient and happy life tone roundly.Emotional design has been a pop topic in the field of industrial design these years, but taste-and-interest-oriented design, one of the important content of emotional design, is rarely be systematic studied individually. On the basis of studying on emotional design, it strongly gives a systematic study on taste-and-interest-oriented design in this thesis. It recapitulates a new comprehension of taste-and-interest-oriented design following the basic theory, analyzing the design practice, concluding the design approach and also giving a detail analysis and study on design factor. Meanwhile, it summarizes and concludes the methods and models of evaluating taste-and-interest-oriented design according to the theories and approaches, which belongs to evaluative system of industrial design, and it takes practice on evaluation and design accordingly. It puts forward a manner of satisfy for people's emotional desire on product by studying, furthermore, it points out a long-developed route for the corporation's exploiture on products as well as a design approach for the designers, the approach that corresponding the relationship between corporations, products and consumers. Consequently, it is the study that has a practical meaning, it is systematic and innovative.The thesis is made of six chapters.The first chapter tells us the background of the study from the development of the history and the background of the age, it explains the scientific basis of research, it makes clear the purpose of the study through consumers, corporations and designers, finally, it details what is the meaning and new point of the research.Searching for the foundation of taste-and-interest-oriented design is the main content of the second chapter. According to some parts of the basic theories and ideas, for example, people's taste, understanding, sign, design level and so on, it fetches out a big background of emotional consumption and the way of living which gives birth to taste-and-interest-oriented design. Basing on geist, it analyzes the feature and the way of living and consumption of geist age, it sets out a concept of taste-and-interest-oriented design according to the basis of fundamental theory.The concept of taste-and-interest-oriented design is talked about in the third chapter, it concludes the design principle and the design approach, and then, it analyses amply on the factors of taste-and-interest-oriented design from three aspects, shapes, colors and materials of the products, and it carries on an applied research on the design according to the examples.It needs an evaluation system for design, therefore, the forth chapter is about the study on the system, the evaluation system for taste-and-interest-oriented design, and the means and practice are the two aspects of this study. Firstly, depending on the evaluation system of product design and combining with the characteristic of taste-and-interest-oriented design, it gives expatiations and conclusions from many aspects, quantity, quality, simple, system etc, afterward, it takes an evaluation practice on taste-and-interest-oriented design project which is full of practicalness, using an evaluation method that unites quantity with quality.The fifth chapter is the outlook for taste-and-interest-oriented design along with the practical design, in the first place, it gives the outlook to the trend of the development of taste-and-interest-oriented design and its future, next, relying on the cooperation of several corporations or practical design on simulated subjects, it takes a provable-practical experience on the foregoing systemic study, using the way of combining theory with practice. Meanwhile it attempts to find out the existent problems, and brings forward the thought.The last chapter is the summary of this thesis and the explanation of the further research. |