The Innovative Application Research Of Product Modeling Design Based On Perception And Imagery

This paper discusses the resently research of perceived image and analyses the design method of perceived image. Thought these, two types of product modeling design approach are found: the engineering type and the emotional type. The engineering type is analysed by using Kansei Engineering. According to the application of Kansei Engineering, domestic and foreign scholars create Kansei Engineering System. But when it comes to the emotional type, focusing on a demonstration of design approach, there is not an accurate innovative application which can be study.Based on these researchs, it begins to study on the innovative applications of perceived image.Beginning with the concept of perceived image, it deeply locates the image and the perception of perceived image and discusses the meaning of perceived image and product design positioning. Analyzimg the product form features and factors from emotional aspects and rational aspects, it discusses the visual perception of them and deeply analyzes the design point of view and design method.Analysing the rules of the product modeling perceived image from"Gestalt"principles of visual perception, it discusses the evaluation criteria of perceived image of the existence from the point of view of psychological evaluation design effect. From the point of"Baonir"mental curve, it analyses the characteristic and evaluation scale of the perceived images in the product modeling.Analysing the design knowledge, it analyses the conversion of knowledge to perceived images from the user knowledge and the designer knowledge and discusses the interactive process of perceived images. Then, it induces the design method of the interactive process of perceived images. Finally, molding tests and analysis are made to perceived images.Based on the visual principles of perceived images, using the interactive process of perceived images to be the knowledge acquisition wire, it analyses and uses the innovative thinking. Then, it makes the main line of innovative thinking and innovative applications for product modeling combining with product design processes.