The Research Of Commonly-used Social Address Terms According To The Associative Group Analysis Method

Within different kinds of address terms,there is one kind which can be devided into relative address term and social address term.Commonly-used social address terms have the characteristic, which can reflect the features of the society and the culture.We can know about the change of the people's thoughts by the research of the change of it.Though there are a lot of essays or books on the commonly-used social address terms,it is quite difficult for the traditional research methods to give a prediction of the possible changes.We use the associative group analysis method from the psychology to have a research on the psychological meanings of ten commonly-used social address terms.We will build up a meaning image for every address term to know about the social psychological meaning of these terms.By this method,we can avoid the deficiency of the traditional research enrich the so as to enrich the method and theory of the research of address terms.The people who accept the research is the students from a junior high school,a senior high school and a university.With the growth of the young students,they are becoming more and more socialized.By the effect from the society,they are forming their own ideas and thoughts.The research of these students can not only find the features of these three communities,but also be able to show us the possibilities and the developments of these commonly-used social address terms.According to the associative group analysis test,we had the understanding of "Comrade,Shifu, Miss,Aunt,Mrs.,Meinv,Sir,Uncle,Shuaige,Gemenr" from the students.We get the following predictions by the analysis of them:—"Comrade" will be used less,while the new meaning is becoming more and more important.It but will take the main place in a certain field.—"Shifu" is returning back to its original meanings.It can not be as popular as it was,but it will still be used in some certain fields.—"Miss" will still take the most important position as a main female commonly-used social address terms in the future.—"Aunt" now is having a new meaning about a kind of career,while,it will still be used when people have to call a lady who is not young.It will still work as a very important commonly-used social address terms—"Mrs." Will not take the place of "Miss" to work as a main female commonly-used social address terms.But as an address term with high respectful degree,it will still be used.—"Meinv" is a new commonly-used social address term.Though it is quite popular now,the image of it is becoming uglified.—"Sir" is a main male commonly-used social address term,and it will keep going in the future.—"Uncle" will basically keep the situation it is now,and keep on being used.—"Shuaige" is facing a similar embarrassed situation with "Meinv".It is popular now,but the image of it is becoming uglified.—"Gemenr" is very popular in young people to present a close relationship.The people and situations that "Gemenr" can be calledused are limited.