Three T Private Enterprise——The Way Of Launching,Marketing And Development

The subject of this paper is focus on establishment, marketing and development. In the case presentation, the author made a dynamic description of the development process. In the intense competitive environment, three T company who has a ten years development, wants to keep on increasing, facing lack of fund and how to build up his own brand. In the case analysis, the author pointed out reestablishing our society credit management system and developing the venture capital investment to settle the problem of private company raising money and suggested three T improve his own credit management ability to reduce account receivable. Three T company wish to build up his own brand and realize "business, industry and technology"development, the author using marketing strategies knowledge analyzing its feasibility.